What is Matt Campbell's plan for Iowa State?

I wrote about the Campbell fit at Iowa State over at Football Study Hall.

One of my comments in response to a Hawkeye skeptic of the Campbell plan:

"Iowa state has this problem with any hire

A new coach either has to be great at recruiting JUCOs, Oklahoma, Iowa, and Texas OR they need to be able to add new recruiting territory.

Campbell is planning on pitching Midwestern kids on playing in the Big 12 and beating up finesse teams. Not sure if that will work but I won’t say it can’t."

Read all about it here.